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Case Study: Lubrizol Social Media Strategy

Eager to learn how Lubrizol is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Lubrizol.

Continue reading to find out!

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Introduction

Intro:

Before: The Challenges of Social Media Marketing

Lubrizol is a global specialty chemical company with its headquarters in Wickliffe, Ohio, USA. With a presence in over 100 countries, Lubrizol caters to a diverse range of clients in various industries, including automotive, aerospace, personal care, and more. As a leading provider of advanced materials, lubricants, and additives, Lubrizol strives to enhance the performance and sustainability of its customers' products.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Lubrizol's Successful Social Media Strategy

Good Things on Social Media:

Conclusion

Lubrizol has successfully leveraged social media platforms to engage with its target audience and build a strong online presence. Their social media marketing strategy focuses on highlighting their industry expertise, sharing valuable content, and establishing themselves as thought leaders. By doing so, Lubrizol effectively educates and informs its customers about the benefits of its products and solutions.

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Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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