Case Study: Kone Social Media Strategy
Eager to learn how Kone is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Kone.
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Introduction
Kone is a global leader in the elevator and escalator industry, with its headquarters located in Espoo, Finland. Operating in over 60 countries, Kone serves a wide range of clients including commercial buildings, residential complexes, and public transportation infrastructure.
Before: The Challenges of Social Media Marketing
On social media, Kone has implemented several effective strategies to enhance its online presence and engage with its target audience. Firstly, the company actively shares updates and news about its innovative products, projects, and industry insights. This helps to establish Kone as a thought leader and keeps clients and followers informed about the latest advancements in the field.
After: Kone's Successful Social Media Strategy
Secondly, Kone utilizes visually appealing content to captivate its audience. They often share high-quality images and videos showcasing their cutting-edge elevator and escalator designs. This not only creates a visually appealing feed but also helps demonstrate the company's commitment to modern and functional solutions.
Conclusion
Furthermore, Kone actively engages with its followers by responding to comments, inquiries, and feedback in a timely manner. This personalized approach helps build trust and maintain strong relationships with their clients and potential customers.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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