Case Study: Kimberly-Clark Social Media Strategy

Eager to learn how Kimberly-Clark is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Kimberly-Clark.

Continue reading to find out!

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Kimberly-Clark is a multinational consumer packaged goods company with its headquarters in Irving, Texas. The company operates in more than 175 countries and is widely recognized for its iconic brands such as Kleenex, Huggies, and Scott. Kimberly-Clark primarily caters to clients in the personal care, healthcare, and consumer tissue sectors.

Before: The Challenges of Social Media Marketing

In the realm of social media marketing, Kimberly-Clark has implemented several effective strategies to engage with its target audience.

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After: Kimberly-Clark's Successful Social Media Strategy

Firstly, the company actively utilizes various social media platforms such as Facebook, Instagram, Twitter, and YouTube to connect with its customers. By maintaining a strong online presence, Kimberly-Clark is able to promote its products, share valuable content, and strengthen its brand image.


In addition, Kimberly-Clark excels at utilizing user-generated content (UGC) as part of its social media marketing strategy. By encouraging customers to share their experiences with their products, the company creates an authentic and relatable image. This approach not only boosts customer engagement but also generates valuable insights and feedback.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

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