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Case Study: KeySpan Social Media Strategy

Eager to learn how KeySpan is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for KeySpan.

Continue reading to find out!

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Introduction

KeySpan is a multinational energy company that operates primarily in the United States and Canada. With its headquarters located in New York, KeySpan provides reliable energy solutions to residential, commercial, and industrial clients.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, KeySpan has implemented several effective strategies to engage its audience and build brand awareness. Firstly, the company maintains active profiles on various social media platforms, including Facebook, Twitter, and LinkedIn. This allows KeySpan to reach a diverse range of customers and stakeholders.

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After: KeySpan's Successful Social Media Strategy

Secondly, KeySpan utilizes social media as a platform to share valuable content related to energy conservation, renewable energy sources, and sustainability. By providing informative and educational content, the company positions itself as an industry thought leader and gains the trust of its followers.

Conclusion

Moreover, KeySpan actively engages with its audience through interactive posts, responding to customer inquiries and feedback in a timely manner. This proactive approach creates a sense of transparency and fosters a positive relationship between the company and its customers.

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How KBC increases internal engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

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