Case Study: Kerry Group Social Media Strategy

Eager to learn how Kerry Group is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Kerry Group.

Continue reading to find out!

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Kerry Group is a global leader in taste and nutrition solutions, serving clients in over 150 countries worldwide. With its headquarters based in Tralee, Ireland, the company caters to a diverse range of clients including food and beverage manufacturers, foodservice providers, and the pharmaceutical industry.

Before: The Challenges of Social Media Marketing

On social media, Kerry Group has demonstrated notable strengths in its marketing strategy. Firstly, the company excels at creating engaging and informative content that resonates with its audience. Through a combination of visually appealing imagery, concise messaging, and storytelling, Kerry Group effectively communicates the value and benefits of its products and services.

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After: Kerry Group's Successful Social Media Strategy

Secondly, the company actively engages with its followers and customers on social media platforms. Kerry Group promptly responds to questions, comments, and feedback, fostering a sense of connection and customer loyalty. By prioritizing engagement, the company builds a strong relationship with its audience, leading to increased brand trust and goodwill.


Furthermore, Kerry Group utilizes social media as a platform for thought leadership and industry insights. The company regularly shares valuable content, such as industry trends, research findings, and innovative solutions. By positioning itself as an expert in taste and nutrition, Kerry Group establishes credibility and secures its position as a trusted industry leader.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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