📣 Join in our panel discussion on "How to make an innovative impact: scaling advocacy in B2B". May 14 @ 11:00 CEST  👉 REGISTER HERE

Case Study: JSW Steel Social Media Strategy

Eager to learn how JSW Steel is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for JSW Steel.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

JSW Steel is a leading steel manufacturer with its headquarters in Mumbai, India. The company operates in multiple countries including India, the United States, South America, and Europe. They cater to a diverse range of clients, including infrastructure, automotive, and construction industries.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, JSW Steel has successfully leveraged various platforms to establish a strong online presence. They regularly share engaging content related to their products, industry trends, and updates about their organization. By using attractive visuals and informative posts, they effectively showcase their expertise and build credibility among their target audience.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: JSW Steel's Successful Social Media Strategy

One of the notable aspects of JSW Steel's social media marketing strategy is their involvement in corporate social responsibility (CSR) initiatives. They actively promote their efforts towards sustainability, community development, and environmental awareness on their social media handles. This helps them connect with socially conscious individuals and organizations, fostering a positive brand image.

Conclusion

Moreover, JSW Steel actively engages with their followers on social media platforms. They promptly respond to comments, queries, and feedback, showing their commitment to customer satisfaction. By actively listening and engaging with their audience, they build trust and establish long-term relationships.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video