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Case Study: Jingdong Mall Social Media Strategy

Eager to learn how Jingdong Mall is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Jingdong Mall.

Continue reading to find out!

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Introduction

Jingdong Mall, also known as JD.com, is a prominent Chinese e-commerce company headquartered in Beijing, China. Founded in 1998 by Richard Liu, JD.com has established itself as one of the largest online retailers in the world. With a wide range of products, including electronics, fashion, and household items, Jingdong Mall caters to a diverse clientele across China and internationally.

Before: The Challenges of Social Media Marketing

1. Introduction:

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Jingdong Mall's Successful Social Media Strategy

Jingdong Mall operates primarily in China, where it has a strong presence and a vast customer base. However, the company also serves customers in other countries, including the United States, Europe, and Southeast Asia. With its extensive network of warehouses and delivery systems, Jingdong Mall ensures a seamless shopping experience for customers worldwide.

Conclusion

2. What Jingdong Mall Does Right on Social Media:

Person like a company on social media
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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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