Case Study: Jet2 Social Media Strategy
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Moreover, Jet2 leverages user-generated content on social media to showcase authentic travel experiences. By encouraging customers to share their photos, videos, and reviews, Jet2 creates a sense of community and inspires potential travelers to choose their services. This strategy effectively taps into the power of user advocacy and word-of-mouth marketing.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.