Case Study: IT Group Social Media Strategy

Eager to learn how IT Group is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for IT Group.

Continue reading to find out!

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IT Group is a leading technology company, with a headquarters based in the United States. With branches in several countries worldwide, including the United Kingdom, Canada, and Australia, IT Group serves a diverse range of clients in various industries.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing strategy, IT Group excels in many areas. Firstly, their content creation is exceptional. They consistently produce engaging and informative posts that resonate with their target audience. Their content is well thought out, relevant, and provides value to their followers. By sharing industry insights, tips, and updates, they position themselves as thought leaders in the technology sector.

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After: IT Group's Successful Social Media Strategy

Furthermore, IT Group has a strong presence on multiple social media platforms. They understand the importance of being where their audience is. From Twitter to LinkedIn, they have active accounts that they use to share their expertise and connect with their clients and industry professionals. Their regular updates keep their followers engaged and foster a sense of community.


In addition to their content and platform selection, IT Group actively engages with their followers. They respond promptly to comments, messages, and inquiries, demonstrating their commitment to excellent customer service. By engaging with their audience, they build trust and establish meaningful connections, ultimately leading to increased brand loyalty.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

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