Case Study: Hikari Tsushin Social Media Strategy

Eager to learn how Hikari Tsushin is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Hikari Tsushin.

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Hikari Tsushin is a multinational telecommunications and IT company headquartered in Tokyo, Japan. Established in 1986, it has since expanded its operations to several countries, including the United States, South Korea, and China. With a focus on providing innovative solutions and services, Hikari Tsushin caters to both individual and corporate clients.

Before: The Challenges of Social Media Marketing

On social media, Hikari Tsushin employs an effective marketing strategy that enables it to connect and engage with its target audience. Here are some of the noteworthy aspects of their approach:

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After: Hikari Tsushin's Successful Social Media Strategy

1. Engaging Content: Hikari Tsushin consistently creates and shares high-quality content that resonates with its followers. Their posts include informative articles, industry updates, and engaging visuals that capture the interest of their target demographic. By keeping their content relevant and valuable, they establish themselves as a reliable source of information.


2. Interactive Campaigns: The company frequently runs interactive campaigns on social media platforms. These campaigns encourage active participation from their audience through contests, quizzes, and challenges. By fostering such interactions, Hikari Tsushin strengthens its relationship with followers and increases brand loyalty.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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