📣 Learn how to measure the real impact of employee advocacy on LinkedIn and beyond. Join our webinar on May 30 @ 11:30 CEST  👉 REGISTER HERE

Case Study: Hays plc Social Media Strategy

Eager to learn how Hays plc is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Hays plc.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Hays plc is a global professional recruitment company with headquarters in London, England. Established in 1968, the company operates in 33 countries and serves clients in various industries, including finance, IT, engineering, and healthcare.

Before: The Challenges of Social Media Marketing

On social media, Hays plc has successfully built a strong online presence, engaging with its audience and showcasing its expertise in the recruitment industry. Here are some of the positive aspects of the company's social media marketing strategy:

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Hays plc's Successful Social Media Strategy

1. Consistent Branding: Hays plc maintains a consistent brand image across its social media platforms, reinforcing its professionalism and credibility. The company's profile pictures, cover photos, and posts align with its corporate identity, allowing clients and candidates to easily recognize and connect with the brand.

Conclusion

2. Valuable Content: Hays plc provides valuable content to its followers, sharing industry insights, job market trends, and career advice. This helps position the company as a trusted thought leader in the recruitment space, and attracts a wider audience seeking relevant information in their professional journeys.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video