Case Study: Greif Social Media Strategy

Eager to learn how Greif is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Greif.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


Greif is a global industrial packaging solutions provider that operates in over 40 countries around the world. Headquartered in Delaware, USA, the company specializes in manufacturing and distributing packaging products and services across a diverse range of industries. With a focus on sustainability and innovation, Greif aims to provide efficient and environmentally friendly solutions to its clients.

Before: The Challenges of Social Media Marketing

On social media, Greif has successfully implemented several strategies to engage with its target audience and promote its products and services. Firstly, the company actively shares informative and engaging content related to its industry. By providing valuable insights, tips, and case studies, Greif positions itself as a thought leader in the packaging sector. This not only educates its audience but also builds trust and credibility for the brand.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Greif's Successful Social Media Strategy

Secondly, Greif leverages social media platforms to showcase its commitment to sustainability. The company frequently highlights its efforts to reduce environmental impact through eco-friendly packaging materials and recycling initiatives. This resonates well with environmentally conscious clients and boosts the company's reputation as a responsible corporate entity.


Furthermore, Greif actively engages with its audience by responding to comments, messages, and inquiries in a timely manner. By being responsive and proactive, the company shows a genuine interest in its customers' needs and concerns. This personalized approach helps to establish a strong and loyal customer base.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video