Case Study: Graphic Packaging Social Media Strategy

Eager to learn how Graphic Packaging is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Graphic Packaging.

Continue reading to find out!

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Graphic Packaging is a global leader in providing sustainable packaging solutions for a wide range of industries. With headquarters in Atlanta, USA, the company operates in several countries, including the United States, Canada, Europe, and Asia. Their clientele includes major food and beverage brands, consumer goods companies, and retailers worldwide.

Before: The Challenges of Social Media Marketing

Section 2:

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Graphic Packaging's Successful Social Media Strategy

On social media platforms, Graphic Packaging excels in various aspects of their marketing strategy. They make effective use of visual content, such as engaging images and videos, to showcase their innovative packaging solutions. By focusing on the unique features and benefits of their products, they capture the attention of potential clients and generate interest in their offerings.


Additionally, Graphic Packaging promotes interactive and informative content on social media. They consistently share updates about their latest product launches, advancements in packaging technology, and industry trends. These posts not only educate their audience but also position the company as a thought leader within the packaging industry.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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