Case Study: Graphic Packaging Social Media Strategy

Eager to learn how Graphic Packaging is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Graphic Packaging.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Graphic Packaging is a global leader in providing sustainable packaging solutions for a wide range of industries. With headquarters in Atlanta, USA, the company operates in several countries, including the United States, Canada, Europe, and Asia. Their clientele includes major food and beverage brands, consumer goods companies, and retailers worldwide.

Before: The Challenges of Social Media Marketing

Section 2:

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Graphic Packaging's Successful Social Media Strategy

On social media platforms, Graphic Packaging excels in various aspects of their marketing strategy. They make effective use of visual content, such as engaging images and videos, to showcase their innovative packaging solutions. By focusing on the unique features and benefits of their products, they capture the attention of potential clients and generate interest in their offerings.

Conclusion

Additionally, Graphic Packaging promotes interactive and informative content on social media. They consistently share updates about their latest product launches, advancements in packaging technology, and industry trends. These posts not only educate their audience but also position the company as a thought leader within the packaging industry.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video