Case Study: Glencore Social Media Strategy

Eager to learn how Glencore is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Glencore.

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Introduction

Introduction:

Before: The Challenges of Social Media Marketing

Glencore is a multinational commodity trading and mining company, headquartered in Baar, Switzerland. With operations in over 35 countries, Glencore primarily focuses on the production, sourcing, processing, and marketing of metals and minerals. Their clients range from industrial companies to end-users worldwide, including sectors such as automotive, construction, and power generation.

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Ideas about KPIs and OKRs for employee advocacy

After: Glencore's Successful Social Media Strategy

Good things on social media:

Conclusion

Glencore's social media marketing strategy has several commendable aspects. Firstly, they actively engage with their audience by posting relevant and informative content about the commodities industry. They share updates about market trends, industry news, and the company's initiatives, fostering a sense of transparency and trust.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

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