Case Study: Genscript Biotech Social Media Strategy

Eager to learn how Genscript Biotech is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Genscript Biotech.

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Genscript Biotech is a global biotechnology company with its headquarters in Piscataway, New Jersey, USA. With operations spanning across North America, Europe, and Asia, Genscript Biotech caters to a diverse range of clients in the fields of genomics, proteomics, and synthetic biology.

Before: The Challenges of Social Media Marketing

The company has effectively harnessed the power of social media to enhance its marketing strategy. By maintaining an active presence on various platforms such as Twitter, LinkedIn, and YouTube, Genscript Biotech has successfully engaged with its target audience and built a strong brand image.

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After: Genscript Biotech's Successful Social Media Strategy

One of the commendable aspects of Genscript Biotech's social media marketing strategy is their consistent and valuable content. Their posts and updates provide insightful information about the latest trends in biotechnology, scientific breakthroughs, and product updates. This not only showcases their expertise but also establishes them as a trusted source of information within the industry.


Furthermore, Genscript Biotech actively fosters engagement with their audience by responding to comments, inquiries, and feedback promptly. This level of interaction showcases their commitment to their customers and helps to build long-lasting relationships.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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