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Case Study: GBL (Groupe Bruxelles Lambert) Social Media Strategy

Eager to learn how GBL (Groupe Bruxelles Lambert) is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for GBL (Groupe Bruxelles Lambert).

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Before: The Challenges of Social Media Marketing

GBL (Groupe Bruxelles Lambert) is a global investment holding company headquartered in Brussels, Belgium. With a diverse portfolio spanning various sectors, GBL focuses on long-term investments and actively contributes to the growth and development of its portfolio companies. GBL primarily operates in Europe and North America, catering to a wide range of clients including institutional investors, private individuals, and corporations.

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After: GBL (Groupe Bruxelles Lambert)'s Successful Social Media Strategy

Good things on social media:


GBL has successfully utilized social media platforms to engage with its target audience and promote its portfolio companies. Through strategic and consistent social media marketing efforts, GBL has managed to achieve several positive outcomes. Firstly, by sharing regular updates and news about its investments, GBL has effectively enhanced its brand visibility and reputation in the investment community. Furthermore, GBL employs a customer-centric approach by providing valuable insights, market trends, and expert opinions through its social media posts, establishing itself as a thought leader in the industry. Additionally, GBL actively encourages meaningful interactions with its followers by promptly responding to comments, messages, and inquiries, fostering a sense of trust and loyalty among its audience.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

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