📣 Join in our panel discussion on "How to make an innovative impact: scaling advocacy in B2B". May 14 @ 11:00 CEST  👉 REGISTER HERE

Case Study: Footstar Social Media Strategy

Eager to learn how Footstar is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Footstar.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Footstar is a global athletic footwear and lifestyle brand, catering to clients of all ages who are passionate about sports and active living. With its headquarters located in the bustling city of New York, Footstar has a strong presence in various countries, including the United States, Canada, Australia, and key markets in Europe and Asia.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, Footstar has successfully embraced the digital realm to connect with its target audience. Their strategy showcases several positive aspects that set them apart from their competitors.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Footstar's Successful Social Media Strategy

Firstly, Footstar consistently engages with its followers by providing relevant and captivating content. They share exciting updates about new product releases, collaborate with popular athletes and influencers, and share inspiring stories from their customers. By sharing engaging and relatable content, Footstar successfully cultivates a loyal and active online community.

Conclusion

Secondly, Footstar effectively utilizes different social media platforms to reach a wider range of customers. They maintain a strong presence on popular platforms such as Instagram, Facebook, and Twitter, ensuring that their brand is visible and accessible to a diverse audience. By tailoring their content to suit each platform, Footstar effectively engages with users across different demographics.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video