Case Study: First Commonwealth Financial Corp Social Media Strategy

Eager to learn how First Commonwealth Financial Corp is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for First Commonwealth Financial Corp.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

First Commonwealth Financial Corp is a banking and financial services company that operates primarily in the United States. With its headquarters located in Indiana, Pennsylvania, First Commonwealth serves a wide range of clients, including individuals, businesses, and commercial customers.

Before: The Challenges of Social Media Marketing

On social media, First Commonwealth Financial Corp has demonstrated an effective marketing strategy that has enabled them to engage with their audience and build a strong online presence.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: First Commonwealth Financial Corp's Successful Social Media Strategy

To begin with, one of the commendable aspects of their social media marketing is their commitment to providing valuable and informative content. Through regular updates, they share insights on various financial topics, including banking trends, investment strategies, and money management tips. This approach helps their audience stay informed and positions First Commonwealth as a trusted resource in the financial industry.

Conclusion

Furthermore, the company actively interacts with its followers by responding to comments, messages, and inquiries promptly. By maintaining an open line of communication, they foster a sense of trust and reliability, making their clients feel valued and supported.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video