Case Study: Essential Utilities Social Media Strategy
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Introduction
Intro:
Before: The Challenges of Social Media Marketing
Essential Utilities is a multinational company that provides essential utility services to clients across various countries. With its headquarters based in the United States, the company has a strong presence in North America and serves millions of customers in both residential and commercial sectors. Offering services like water, wastewater, and natural gas, Essential Utilities aims to ensure reliable and sustainable solutions to meet the evolving needs of its diverse client base.


After: Essential Utilities's Successful Social Media Strategy
Good Things on Social Media:
Conclusion
1. Engaging Content: Essential Utilities excels in creating engaging and informative content on social media platforms. From educational videos about water conservation to interactive quizzes about energy efficiency, the company captures the attention of its audience and effectively communicates its commitment and expertise in the utility industry.


Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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