📣 Join in our panel discussion on "How to make an innovative impact: scaling advocacy in B2B". May 14 @ 11:00 CEST  👉 REGISTER HERE

Case Study: Erdemir Social Media Strategy

Eager to learn how Erdemir is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Erdemir.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Erdemir is a leading steel producer that operates globally. With its headquarters located in Turkey, Erdemir serves clients across various industries including automotive, construction, and energy. Its extensive presence spans not only within Turkey, but also in other countries around the world.

Before: The Challenges of Social Media Marketing

One notable aspect of Erdemir's social media marketing strategy is its strong emphasis on building brand awareness and engagement. Through platforms like Facebook, Instagram, and LinkedIn, the company consistently shares valuable content related to the steel industry, highlighting its expertise and technological advancements. This proactive approach helps Erdemir reach a wide audience and establish itself as a thought leader in the industry.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Erdemir's Successful Social Media Strategy

Furthermore, Erdemir leverages social media platforms to effectively communicate with its customers. By actively responding to inquiries, addressing concerns, and providing timely updates, the company builds trust and strengthens its relationships with clients. This commitment to excellent customer service sets Erdemir apart from its competitors and fosters loyalty among its customer base.

Conclusion

While Erdemir has made significant progress in its social media marketing efforts, there are areas where improvement could be made. Firstly, the company could benefit from diversifying its content formats to keep audiences engaged. Incorporating videos, infographics, and interactive elements can enhance the user experience and capture attention more effectively.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video