Case Study: Entain Social Media Strategy

Eager to learn how Entain is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Entain.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


Entain, a multinational sports betting and gaming company, is headquartered in the United Kingdom and operates in multiple countries around the world. With a focus on providing innovative and reliable gambling services, the company caters to a diverse range of clients, including both casual and professional gamblers.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, Entain has successfully implemented various strategies to engage with its target audience and promote its brand. One of the commendable aspects of their approach is the consistent use of high-quality and visually appealing content across different platforms. Through captivating visuals and compelling storytelling, they effectively connect with their audience, creating a strong brand identity.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Entain's Successful Social Media Strategy

Entain's social media presence expands beyond promotional activities. They actively participate in community engagement initiatives, supporting responsible gambling practices and promoting awareness campaigns. By demonstrating their commitment to ethical gambling practices, they build trust and credibility among their audience.


However, there are areas where Entain can further enhance its social media marketing strategy. One aspect to consider is the responsiveness to customer inquiries and feedback. By promptly addressing customer queries and concerns, they can foster better customer relationships and improve overall customer satisfaction. Additionally, incorporating more interactive elements in their social media campaigns, such as polls, contests, and interactive posts, can help increase audience engagement and foster a sense of community.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video