Case Study: Emami Social Media Strategy

Eager to learn how Emami is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Emami.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Emami, a leading multinational company, has established its presence in multiple countries worldwide. With its headquarters in Kolkata, India, Emami primarily caters to clients in the healthcare, personal care, and beauty industries.

Before: The Challenges of Social Media Marketing

Emami has successfully utilized social media platforms to connect with its target audience and enhance its marketing strategy. Through engaging content and interactive campaigns, the company has been able to build a strong online presence and effectively communicate with its customers.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Emami's Successful Social Media Strategy

One of the notable strengths of Emami's social media strategy is its emphasis on user-generated content. The company actively encourages its followers to share their experiences and reviews, thereby creating a sense of community and trust around its products. By leveraging user-generated content, Emami has successfully amplified its brand reach and credibility.

Conclusion

Additionally, Emami consistently shares informative and educational content on social media. From sharing tips and tricks related to skincare and health to providing insights into their product development process, Emami goes beyond mere advertising to establish itself as an authority in its industry. This approach not only attracts followers but also builds long-term customer loyalty.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video