📣 Join in our panel discussion on "How to make an innovative impact: scaling advocacy in B2B". May 14 @ 11:00 CEST  👉 REGISTER HERE

Case Study: East India Distilleries Parry Social Media Strategy

Eager to learn how East India Distilleries Parry is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for East India Distilleries Parry.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

East India Distilleries Parry Limited is a renowned company that operates primarily in the countries of India and Sri Lanka. With its headquarters located in Chennai, India, this company caters to a wide range of clients, including individuals and businesses in the alcohol and beverage industry.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, East India Distilleries Parry's strategy encompasses various positive aspects. Firstly, the company utilizes multiple social media platforms to reach its target audience effectively. With a presence on popular platforms such as Facebook, Twitter, and Instagram, they ensure maximum visibility and engagement with their customers.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: East India Distilleries Parry's Successful Social Media Strategy

Secondly, East India Distilleries Parry understands the importance of consistent and quality content creation. Their social media accounts are regularly updated with interesting and informative posts related to their products, industry trends, and cocktail recipes. By delivering valuable content, they establish themselves as a reliable source of information and maintain customer interest.

Conclusion

In addition to content creation, the company actively encourages user-generated content, which fosters a sense of community and engagement among their followers. They frequently organize contests and campaigns that encourage customers to share their experiences with East India Distilleries Parry's products. This approach not only strengthens customer loyalty but also expands the reach of their brand through word-of-mouth marketing.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video