📣 Join in our panel discussion on "How to make an innovative impact: scaling advocacy in B2B". May 14 @ 11:00 CEST  👉 REGISTER HERE

Case Study: E.I. du Pont de Nemours Social Media Strategy

Eager to learn how E.I. du Pont de Nemours is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for E.I. du Pont de Nemours.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

E.I. du Pont de Nemours and Company, commonly known as DuPont, is a multinational conglomerate that operates in various countries across the globe. Headquartered in Wilmington, Delaware, DuPont addresses a wide range of clients from industries such as agriculture, electronics, transportation, and construction.

Before: The Challenges of Social Media Marketing

On social media, DuPont has successfully implemented several strategies that have contributed to its brand visibility and engagement. Firstly, the company has a strong presence on major social media platforms like Facebook, Twitter, and LinkedIn. This allows them to reach a diverse audience and connect with customers, industry professionals, and potential business partners.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: E.I. du Pont de Nemours's Successful Social Media Strategy

Secondly, DuPont actively shares informative and relevant content that resonates with its target audience. They often publish articles, videos, and infographics that highlight the latest innovations, advancements, and solutions in their respective industries. By doing so, DuPont positions itself as a thought leader in their field and builds credibility among their followers.

Conclusion

Furthermore, DuPont understands the power of visual storytelling and effectively utilizes visual content on their social media channels. They share high-quality images and videos that illustrate their products and their impact on the world. This visual content not only grabs the attention of their audience but also helps them to better understand the practical applications of DuPont's technologies.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video