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Case Study: Desktop Metal Social Media Strategy

Eager to learn how Desktop Metal is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Desktop Metal.

Continue reading to find out!

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Introduction

Desktop Metal is a cutting-edge additive manufacturing company headquartered in Burlington, Massachusetts, USA. With operations in several countries, including the United States, Germany, and Japan, the company caters to a diverse range of clients across industries such as automotive, aerospace, and consumer goods.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, Desktop Metal has deployed several strategies to engage its audience effectively. Firstly, the company leverages popular platforms such as Instagram, Twitter, and LinkedIn to share visually appealing and informative content. By showcasing their innovative technologies, showcasing successful case studies, and highlighting their team's expertise, Desktop Metal effectively showcases its capabilities to potential customers.

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After: Desktop Metal's Successful Social Media Strategy

Secondly, Desktop Metal actively engages with its audience by responding promptly to comments, messages, and inquiries on social media. This responsiveness demonstrates the company's commitment to customer service and helps build a positive brand image. By addressing customer concerns and providing timely support, Desktop Metal fosters trust and loyalty among its followers.

Conclusion

Thirdly, the company utilizes social media advertising to reach a wider audience and promote its products and services. Through targeted campaigns, Desktop Metal ensures that its content reaches relevant prospects, increasing the chances of generating leads and conversions. By continually refining its advertising strategy, the company maximizes the impact of its social media marketing efforts.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

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