Case Study: DCC plc Social Media Strategy

Eager to learn how DCC plc is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for DCC plc.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


DCC plc is a multinational business services company with its headquarters located in Dublin, Ireland. Operating across four main areas of business - LPG, Retail & Oil, Healthcare, and Technology - DCC serves a diverse range of clients in over 20 countries worldwide.

Before: The Challenges of Social Media Marketing

On social media platforms, DCC plc demonstrates an effective marketing strategy, engaging with its target audience in a meaningful and valuable way. The company regularly shares industry insights, updates on its products and services, and highlights its contributions to the communities it operates in. By utilizing social media as a platform for communication, DCC plc is able to connect with clients, employees, and stakeholders on a global scale.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: DCC plc's Successful Social Media Strategy

One of the notable strengths of DCC plc's social media strategy is its emphasis on visual content. The company effectively uses images and videos to showcase its products and services, creating engaging and shareable content. By leveraging the power of visuals, DCC plc is able to capture the attention of its audience and communicate its value proposition effectively.


Furthermore, DCC plc actively encourages conversation and engagement on its social media channels. The company promptly responds to comments and inquiries, demonstrating a commitment to customer satisfaction. By fostering a sense of community and interaction, DCC plc is able to build trust and loyalty among its followers.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video