Case Study: Computershare Social Media Strategy
Eager to learn how Computershare is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Computershare.
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Introduction
Computershare is a global leader in financial services specializing in shareholder services, corporate governance, and communication services. Headquartered in Melbourne, Australia, the company has a presence in over 20 countries, including the United States, Canada, and the United Kingdom. Computershare primarily serves public companies, providing solutions that enhance the shareholder experience and improve corporate transparency.
Before: The Challenges of Social Media Marketing
On social media platforms, Computershare has successfully implemented several effective strategies to engage with its audience and strengthen its brand presence.
After: Computershare's Successful Social Media Strategy
Firstly, the company consistently shares valuable content across its social media channels, such as LinkedIn and Twitter. This content includes industry insights, thought leadership articles, and updates on regulatory changes. By providing relevant and informative content, Computershare positions itself as a trusted source of expertise in the financial services industry.
Conclusion
Moreover, Computershare actively encourages engagement and interaction with its followers. The company promptly responds to comments, questions, and concerns from its audience. This approach not only increases brand loyalty but also demonstrates a genuine commitment to customer satisfaction.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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