Case Study: Compass Social Media Strategy
Eager to learn how Compass is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Compass.
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Despite its successes, Compass can further improve its social media marketing strategy. Firstly, the company could benefit from diversifying its content formats. While images and videos are vital, incorporating other types of media, such as infographics, polls, and live streams, can enhance user engagement and provide a fresh perspective. Secondly, Compass could consider leveraging user-generated content by encouraging clients to share their experiences and testimonials on social media. This not only strengthens the brand's authenticity but also fosters a sense of community amongst its audience.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.