📣 Learn how to measure the real impact of employee advocacy on LinkedIn and beyond. Join our webinar on May 30 @ 11:30 CEST  👉 REGISTER HERE

Case Study: Coherent Social Media Strategy

Eager to learn how Coherent is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Coherent.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Coherent is a multinational company with a strong presence in several countries across the globe. Their headquarters are located in the United States, but they serve clients from various industries and regions worldwide.

Before: The Challenges of Social Media Marketing

On social media platforms, Coherent excels in engaging with their audience and creating valuable content. They actively utilize different platforms such as Facebook, Twitter, LinkedIn, and Instagram to connect with their clients and share updates about their products and services. Coherent understands the importance of building relationships with their target audience and consistently provides relevant and informative content to keep their followers engaged.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Coherent's Successful Social Media Strategy

One of the commendable aspects of Coherent's social media marketing strategy is their use of visual content. They capitalize on eye-catching images and videos to convey their message effectively and leave a lasting impression on their audience. By using visually appealing graphics and videos, they make their social media posts more engaging and shareable.

Conclusion

Coherent also stands out by actively interacting with their followers. They promptly respond to queries, comments, and messages from their audience, fostering a sense of community and customer support. This level of responsiveness demonstrates their commitment to customer satisfaction and helps them build a strong brand image online.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video