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Case Study: CNOOC Social Media Strategy

Eager to learn how CNOOC is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for CNOOC.

Continue reading to find out!

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Introduction

CNOOC: Leveraging Social Media to Connect with Customers

Before: The Challenges of Social Media Marketing

Intro:

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: CNOOC's Successful Social Media Strategy

CNOOC (China National Offshore Oil Corporation) is a state-owned oil and gas company headquartered in Beijing, China. With operations spanning across various countries, including China, Indonesia, Nigeria, Canada, and Iraq, CNOOC primarily serves clients in the energy sector. The company focuses on exploration, production, and offshore drilling, catering to both domestic and international markets.

Conclusion

Good Things:

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

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