Case Study: China Longyuan Power Group Social Media Strategy

Eager to learn how China Longyuan Power Group is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for China Longyuan Power Group.

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China Longyuan Power Group is a leading renewable energy company, headquartered in Beijing, China. With operations spanning across various countries including China, Germany, and the Philippines, the company focuses on generating clean and sustainable power for a wide range of clients, including industrial and commercial entities, as well as residential consumers.

Before: The Challenges of Social Media Marketing

Harnessing the power of social media, China Longyuan Power Group has successfully built a strong online presence, engaging with its audience and promoting its commitment to sustainable energy solutions. Through its social media channels, the company effectively communicates its initiatives, achievements, and the positive impact it creates in the renewable energy sector. By leveraging platforms such as Facebook, Twitter, and LinkedIn, China Longyuan Power Group has gained a significant following and successfully reached out to a global audience, making renewable energy more accessible and appealing to the masses.

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After: China Longyuan Power Group's Successful Social Media Strategy

The company excels in sharing informative content related to renewable energy on its social media platforms. It regularly updates its followers with news about the latest technological advancements, government policies, and environmental initiatives in the industry. By providing valuable insights and educational materials, China Longyuan Power Group positions itself as a thought leader, fostering goodwill and trust among its online community.


China Longyuan Power Group has also been proactive in engaging with its audience through interactive social media campaigns. It actively encourages user-generated content, inviting customers and followers to share their experiences and thoughts on renewable energy. By involving its audience in the conversation, the company creates a sense of ownership and community, strengthening its brand image and loyalty.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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