Case Study: ChargePoint Social Media Strategy

Eager to learn how ChargePoint is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for ChargePoint.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


ChargePoint is a leading provider of electric vehicle (EV) charging solutions, operating in several countries worldwide. With its headquarters based in Campbell, California, ChargePoint has established itself as a trusted brand that specializes in charging infrastructure for both commercial and residential clients.

Before: The Challenges of Social Media Marketing

Utilizing social media platforms, ChargePoint effectively engages with its audience and promotes its mission of advancing widespread EV adoption. Through strategic social media marketing, the company effectively communicates the benefits of EVs and the importance of a robust charging infrastructure.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: ChargePoint's Successful Social Media Strategy

ChargePoint excels in various aspects of its social media marketing strategy. Firstly, the company actively shares educational and informative content about electric vehicles, charging solutions, and sustainability. This helps to build awareness and knowledge among their audience and demonstrates their expertise in the industry.


Additionally, ChargePoint effectively engages with its followers by responding to comments, questions, and feedback promptly. This level of interaction helps to foster a sense of community and trust with their customers and potential clients.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video