📣 Learn how to measure the real impact of employee advocacy on LinkedIn and beyond. Join our webinar on May 30 @ 11:30 CEST  👉 REGISTER HERE

Case Study: Carlsberg Social Media Strategy

Eager to learn how Carlsberg is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Carlsberg.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Carlsberg: A Global Brewing Company

Before: The Challenges of Social Media Marketing

Carlsberg is a renowned global brewing company with its headquarters in Copenhagen, Denmark. Founded in 1847, Carlsberg operates in over 150 countries worldwide, making it one of the largest beer producers in the world. The company caters to a diverse range of clients, including beer enthusiasts, occasional drinkers, and party-goers.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Carlsberg's Successful Social Media Strategy

Building a Strong Social Media Presence

Conclusion

Carlsberg has successfully embraced social media as a powerful marketing tool. The company understands the importance of engaging with its customers and building long-lasting relationships. Their social media strategy focuses on creating content that is relatable, entertaining, and shareable. Carlsberg actively uses platforms such as Facebook, Instagram, and Twitter to interact with their audience, share announcements, launch new products, and run exciting promotions.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video