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Case Study: Boston Scientific Social Media Strategy

Eager to learn how Boston Scientific is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Boston Scientific.

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Introduction

Intro:

Before: The Challenges of Social Media Marketing

Boston Scientific is a global medical device company headquartered in Marlborough, Massachusetts. With a presence in over 100 countries worldwide, it serves a diverse range of clients, including healthcare professionals, hospitals, and patients seeking innovative medical solutions.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Boston Scientific's Successful Social Media Strategy

Good things on social media:

Conclusion

Boston Scientific adopts an effective social media marketing strategy to engage and educate its audience. One of the key strengths lies in its ability to share valuable content. Through regular posts, the company provides informative updates on medical advancements, new product launches, and patient success stories. This approach allows Boston Scientific to establish itself as a trusted source of knowledge and build credibility within the medical community.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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