Case Study: bnp paribas fortis Social Media Strategy

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Introduction

BNP Paribas Fortis Bank: Enhancing Social Media Presence

Before: The Challenges of Social Media Marketing

BNP Paribas Fortis Bank is a leading financial institution headquartered in Brussels, Belgium. With a strong presence in Belgium as well as other key European countries, such as France, Luxembourg, and the Netherlands, the bank caters to a diverse range of clients, including individuals, small businesses, and large corporations.

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: bnp paribas fortis's Successful Social Media Strategy

The bank has leveraged the power of social media to engage with its audience and enhance its overall marketing strategy. Here are some commendable aspects of BNP Paribas Fortis Bank's social media approach:

Conclusion

Firstly, the bank actively interacts with its audience through various social media channels. It responds promptly to customer queries, feedback, and concerns, fostering a sense of trust and reliability. This proactive engagement helps build a positive brand image and demonstrates the bank's commitment to customer service.

How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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