Case Study: Big Lots Social Media Strategy
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Introduction
Big Lots: Connecting with Customers through Social Media
Before: The Challenges of Social Media Marketing
Introduction:


After: Big Lots's Successful Social Media Strategy
Big Lots is a well-known retail company that operates discount stores across the United States. Established in 1967, it has grown to become one of the largest broadline closeout retailers in the country. With its headquarters based in Columbus, Ohio, Big Lots serves price-sensitive consumers looking for quality products at affordable prices.
Conclusion
Harnessing the Power of Social Media:


Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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