Case Study: Beacon Roofing Supply Social Media Strategy

Eager to learn how Beacon Roofing Supply is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Beacon Roofing Supply.

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Beacon Roofing Supply is a leading distributor of residential and commercial roofing products and services. With headquarters in Herndon, Virginia, the company operates in multiple countries including the United States and Canada. Beacon Roofing Supply primarily caters to contractors, builders, and homeowners, offering a wide range of roofing materials and solutions.

Before: The Challenges of Social Media Marketing

On social media platforms, Beacon Roofing Supply has implemented an effective marketing strategy to engage with its target audience and enhance its brand presence.

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After: Beacon Roofing Supply's Successful Social Media Strategy

The company actively utilizes platforms such as Facebook, Twitter, and LinkedIn to share industry insights, product information, and company news. Through frequent posts and updates, Beacon Roofing Supply keeps its followers informed and engaged. The company showcases its expertise in the roofing industry by providing valuable content, including tips for contractors, DIY projects, and product highlights.


An admirable aspect of Beacon Roofing Supply's social media strategy is its customer-centric approach. The company actively listens to its customers' concerns and inquiries, promptly responding to comments and messages. This level of engagement fosters trust and builds a positive brand image, demonstrating the company's dedication to customer satisfaction.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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