Case Study: Banner Bank Social Media Strategy

Eager to learn how Banner Bank is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Banner Bank.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Banner Bank is a well-established financial institution that operates mainly in the United States, with its headquarters located in Walla Walla, Washington. Founded in 1890, Banner Bank has been serving its clients for over a century, offering a wide range of banking products and services. With a focus on individuals, small businesses, and commercial clients, Banner Bank aims to provide personal attention and tailored solutions to meet their financial needs.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, Banner Bank has adopted several commendable strategies. Firstly, they maintain an active presence on popular social media platforms such as Facebook, Twitter, and LinkedIn. Through regular updates and engaging content, they strive to connect with their audience and build strong relationships.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Banner Bank's Successful Social Media Strategy

Banner Bank understands the importance of providing valuable information to its followers. They share useful financial tips, educational articles, and expert insights on social media platforms, which benefits their audience and positions the bank as a trusted source of financial advice.

Conclusion

Moreover, Banner Bank actively engages with their followers and promptly responds to customer inquiries and feedback on social media platforms. This demonstrates their commitment to excellent customer service and enhances their reputation among clients.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video