Case Study: Atkore Social Media Strategy

Eager to learn how Atkore is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Atkore.

Continue reading to find out!

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Atkore is a global manufacturer of electrical raceway systems and mechanical products, with headquarters based in the United States. The company primarily serves customers in North America, Europe, and Asia-Pacific regions. With a strong focus on providing solutions for the construction, infrastructure, and utilities industries, Atkore aims to meet the needs of electrical contractors, OEMs, distributors, and end-users.

Before: The Challenges of Social Media Marketing

On social media platforms, Atkore has implemented an effective marketing strategy to engage with its audience and showcase its products and services. Here are some of the notable aspects of their approach:

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After: Atkore's Successful Social Media Strategy

Firstly, Atkore utilizes visually appealing content to capture attention and convey their brand message effectively. Through high-quality images, videos, and infographics, they are able to effectively demonstrate the benefits and applications of their products. This helps to create a strong brand identity and engage users on platforms like Instagram and YouTube.


Secondly, Atkore actively interacts with its audience through various social media channels. They promptly respond to comments, messages, and inquiries, fostering a sense of community and building trust with their customers. By addressing customer concerns and providing useful information, Atkore demonstrates its commitment to customer satisfaction and support.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

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