Case Study: Aselsan Social Media Strategy
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Introduction
Aselsan: A Leading Defense Electronics Company
Before: The Challenges of Social Media Marketing
Aselsan is a prominent defense electronics company headquartered in Ankara, Turkey. With a rich history spanning over four decades, the company has positioned itself as a key player in the defense industry. Aselsan operates in various countries worldwide, including Turkey, the United States, and several others. They primarily cater to clients in the defense sector, including military organizations and government agencies.
After: Aselsan's Successful Social Media Strategy
Harnessing the Power of Social Media
Conclusion
Aselsan has recognized the importance of social media platforms in reaching and engaging their target audience. They have implemented an effective social media marketing strategy that leverages these platforms to their advantage. Aselsan regularly shares updates, news, and case studies on their social media profiles, providing valuable insights into their projects and capabilities. By utilizing visually appealing content, they effectively showcase their innovative solutions and strengthen their brand image.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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