Case Study: Armstrong Holdings Social Media Strategy

Eager to learn how Armstrong Holdings is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Armstrong Holdings.

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Armstrong Holdings is a global company specializing in the manufacturing and distribution of building products. With headquarters in Lancaster, Pennsylvania, the company operates in various countries including the United States, Canada, Mexico, and several European nations. Its diverse range of clients includes homeowners, architects, contractors, and retailers seeking high-quality flooring solutions.

Before: The Challenges of Social Media Marketing

On social media, Armstrong Holdings has successfully implemented several strategies to engage with its target audience and build a strong online presence. Firstly, the company leverages platforms like Facebook, Twitter, and Instagram to share visually appealing content, showcasing its innovative flooring products in real-life settings. By doing so, Armstrong effectively captures the attention of potential customers and inspires them with design ideas for their own spaces.

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After: Armstrong Holdings's Successful Social Media Strategy

Furthermore, Armstrong actively encourages user-generated content by featuring customer testimonials and photos on its social media platforms. This helps to foster a sense of community and trust among its followers, as they can see and relate to the positive experiences of others.


The company also maintains an active social media presence by regularly posting updates about product launches, promotions, and industry news. This proactive approach keeps followers informed and engaged, and enhances brand visibility and recognition.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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