📣 Join in our panel discussion on "How to make an innovative impact: scaling advocacy in B2B". May 14 @ 11:00 CEST  👉 REGISTER HERE

Case Study: Ansys Social Media Strategy

Eager to learn how Ansys is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Ansys.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

ANSYS is a global leader in engineering simulation software, specializing in areas like aerospace, automotive, electronics, and manufacturing industries. With its headquarters in Pennsylvania, USA, ANSYS has a strong presence in countries around the world, serving clients ranging from small startups to large corporations.

Before: The Challenges of Social Media Marketing

On social media, ANSYS has an impressive strategy that effectively engages its target audience and promotes its brand. Here are some of the good things ANSYS does on social media:

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Ansys's Successful Social Media Strategy

Firstly, ANSYS provides valuable content to its followers. They regularly share informative articles, case studies, and industry insights, showcasing their expertise in engineering simulation. By offering relevant and educational resources, ANSYS positions itself as a trusted source of knowledge in its field.

Conclusion

Secondly, ANSYS effectively uses visual content. They showcase stunning simulations and visual representations on platforms like Instagram and YouTube, capturing the attention of their audience and making complex engineering concepts more accessible. The use of visuals helps ANSYS to create a strong and engaging online presence.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video