📣 Join in our panel discussion on "How to make an innovative impact: scaling advocacy in B2B". May 14 @ 11:00 CEST  👉 REGISTER HERE

Case Study: AMS Social Media Strategy

Eager to learn how AMS is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for AMS.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

AMS is a global company with headquarters in several countries, including the United States, Germany, and Japan. With an extensive client base of businesses from various industries, AMS aims to provide effective marketing solutions through social media platforms.

Before: The Challenges of Social Media Marketing

AMS has exhibited commendable practices in their social media marketing strategy. One notable aspect is their consistent and engaging content. By regularly posting relevant and informative updates, they effectively engage their audience and maintain their online presence. Additionally, AMS makes use of various social media channels to reach a wider range of potential clients, ensuring a comprehensive digital marketing approach.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: AMS's Successful Social Media Strategy

However, there are certain areas where AMS can improve their social media marketing strategy. First, they could focus on enhancing their visual content. Utilizing eye-catching graphics, images, and videos can significantly enhance the overall appeal of their social media posts and attract higher user engagement. Secondly, they should consider incorporating user-generated content, as it can create a sense of authenticity and trust among their followers. Encouraging users to share their experiences and opinions about AMS's services can greatly impact their online reputation.

Conclusion

In summary, AMS has built a strong social media marketing strategy by consistently delivering engaging content and utilizing various platforms. To further improve their approach, AMS should concentrate on enhancing their visual content and leveraging user-generated content to strengthen their online presence. By doing so, AMS can continue to effectively reach and engage their target audience, ensuring the success of their marketing campaigns.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video