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Case Study: Ameriprise Financial Social Media Strategy

Eager to learn how Ameriprise Financial is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Ameriprise Financial.

Continue reading to find out!

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Introduction

Ameriprise Financial is a leading wealth management and financial planning company headquartered in Minneapolis, Minnesota. With a presence in the United States and select international markets, Ameriprise Financial caters to a diverse range of clients, including individuals, families, and businesses.

Before: The Challenges of Social Media Marketing

Section 1:

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Ameriprise Financial's Successful Social Media Strategy

At Ameriprise Financial, their social media marketing strategy is aimed at connecting with clients and providing valuable financial insights. By utilizing various social media platforms, the company effectively reaches out to individuals seeking financial guidance and assistance. The primary objective is to create an engaging online community where users can find relevant information and interact with financial experts.

Conclusion

Section 2:

Person like a company on social media
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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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