Case Study: Aksa Energy Social Media Strategy
Eager to learn how Aksa Energy is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Aksa Energy.
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Introduction
Aksa Energy is a multinational energy company with a strong presence in Turkey, Bangladesh, and Pakistan. Headquartered in Istanbul, Turkey, the company engages in the generation, distribution, and trade of electricity, serving various industries, businesses, and households in these countries.
Before: The Challenges of Social Media Marketing
On social media, Aksa Energy has adopted an effective strategy, utilizing various platforms to engage with its target audience and build brand awareness. Here are some of the key highlights:
After: Aksa Energy's Successful Social Media Strategy
Firstly, Aksa Energy actively shares informative and engaging content related to the energy sector. They post regular updates on industry news, energy-saving tips, and environmental initiatives. By providing valuable insights, they position themselves as a trusted source of information for their clients and the general public.
Conclusion
Secondly, Aksa Energy takes advantage of visual platforms such as Instagram and YouTube to showcase their projects, facilities, and CSR activities. This visual content helps create a strong visual identity for the brand and allows their audience to connect with their operations on a more personal level.
Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.
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