Case Study: AK Steel Holding Social Media Strategy

Eager to learn how AK Steel Holding is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for AK Steel Holding.

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Introduction

Introduction:

Before: The Challenges of Social Media Marketing

AK Steel Holding Corporation is a leading steel manufacturer headquartered in West Chester, Ohio, United States. With operations primarily in the United States and Canada, AK Steel serves a diverse range of clients, including automotive, infrastructure, electrical, and appliance industries. As a global player, AK Steel is committed to staying ahead of the curve by utilizing effective social media marketing strategies.

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Ideas about KPIs and OKRs for employee advocacy

After: AK Steel Holding's Successful Social Media Strategy

Good things AK Steel does on social media:

Conclusion

AK Steel has recognized the power of social media platforms to engage with its target audience. Through active participation on platforms such as Facebook, Twitter, and LinkedIn, the company endeavors to establish a strong online presence. AK Steel regularly shares engaging content, including industry news, product updates, and informative videos, which helps to educate and inform its followers. By providing valuable content, AK Steel effectively positions itself as a thought leader and trusted resource in the steel manufacturing industry.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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