Case Study: 3M Social Media Strategy

Eager to learn how 3M is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for 3M.

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3M, a multinational conglomerate corporation, is headquartered in St. Paul, Minnesota, and operates in more than 70 countries across the globe. With a diverse range of clients, including consumers, businesses, and industrial markets, 3M provides innovative solutions in various sectors such as healthcare, electronics, transportation, and more.

Before: The Challenges of Social Media Marketing

As for their social media marketing strategy, 3M excels in several areas. Firstly, they actively engage with their followers by creating valuable content that resonates with their target audience. By understanding their clients' needs, they provide insightful information, tutorials, and tips that showcase their expertise in different industries. This approach helps to build trust and establish 3M as a reliable source of knowledge.

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After: 3M's Successful Social Media Strategy

Secondly, 3M successfully uses social media platforms as a means to listen and respond to customer feedback. They actively monitor their social media channels, promptly addressing inquiries, concerns, and complaints. This dedication to customer service fosters a positive brand image and improves overall customer satisfaction.


Thirdly, 3M leverages social media to showcase their corporate social responsibility initiatives. They share stories about sustainability efforts, community involvement, and philanthropic activities, highlighting their commitment to making a positive impact on society. This not only enhances their brand reputation but also attracts socially conscious consumers who align with their values.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

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