📣 Join in our panel discussion on "How to make an innovative impact: scaling advocacy in B2B". May 14 @ 11:00 CEST  👉 REGISTER HERE

Case Study: 3M India Social Media Strategy

Eager to learn how 3M India is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for 3M India.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

3M India is a subsidiary of the multinational conglomerate, 3M Company, which is headquartered in Maplewood, Minnesota, USA. The company operates in over 70 countries worldwide, including India, where it has a significant presence. With a diverse range of clients, 3M India addresses various industries such as healthcare, automotive, electronics, and consumer goods.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, 3M India has implemented several effective strategies. Firstly, the company leverages multiple platforms to reach its target audience. It maintains an active presence on popular platforms like Facebook, Twitter, LinkedIn, and Instagram, allowing them to connect with a wide array of users.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: 3M India's Successful Social Media Strategy

Secondly, 3M India regularly shares engaging and informative content on its social media channels. Through a well-balanced mix of product updates, industry insights, tips, and customer success stories, the company successfully keeps its followers informed and interested in what they have to offer. By providing valuable content, 3M India establishes itself as a thought leader in its respective industries.

Conclusion

Lastly, the company actively engages with its audience, responding to comments, queries, and feedback promptly. This not only shows their commitment to customer satisfaction but also helps in building a positive brand image. By being responsive, 3M India fosters a sense of trust and reliability among its social media followers.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video