Your go-to place for all things social media marketing, employee advocacy and employer branding.

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Blog Posts written by Bruce:

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  1. SEO vs. Social Media: How to Optimize Your Digital Marketing Strategy

    The difference between SEO and social media

    SEO and social media serve different, yet...

  2. The Importance of B2B Social Media Marketing

    B2B social media marketing is very important for businesses aiming to enhance visibility, engage...

  3. Effective ways to repurpose blog content for social media

    Firstly, repurposing blog content means presenting your original content in new, engaging ways that...

  4. How can I integrate SEO with a social media strategy

    SEO indulges search engines while social media appeals to human emotions and interactions. However,...

  5. How to drive traffic from Pinterest to website

    Firstly, create a Pinterest Business Account to access analytics and advertising tools that regular...

  6. Tips for an effective Snapchat marketing

    Create original content: Snapchat was built around the idea of in-the-moment content sharing. The...

  7. Best practices for responding to DMs on Instagram

    Firstly, ensure prompt responses to DMs. Responding swiftly and efficiently to customer queries is...

  8. How to collaborate with influencers effectively

    However, it's not just about finding any influencer; it's about creating meaningful collaboration...

  9. The importance of social media audits

    Auditing your social media is a systematic examination of social media data. It can be as simple as...

  10. Strategies to encourage employee-generated content

    There's a new pitch in town called 'Employee Advocacy', where your employees become your brand...