Your go-to place for all things social media marketing, employee advocacy and employer branding.

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Blog Posts written by Bruce:

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  1. How to Strengthen Employee Relations

    Positive and effective employee relations are the backbone of a productive workplace. Building...

  2. The Difference Between Employee Intranet and Employee Advocacy

    Effective communication and engagement within an organization are essential. Two tools that play...

  3. How to Maximize the Reach of Your Top-of-The-Funnel Marketing Content

    What is a content marketing funnel?

    A content marketing funnel is a strategy. Put simply, it is...

  4. How Employee Advocacy Improves Internal Team Communication

    Employee advocacy, the promotion of a company's brand by its workforce, extends beyond amplifying...

  5. SEO vs. Social Media: How to Optimize Your Digital Marketing Strategy

    The difference between SEO and social media

    SEO and social media serve different, yet...

  6. The Importance of B2B Social Media Marketing

    B2B social media marketing is very important for businesses aiming to enhance visibility, engage...

  7. Effective ways to repurpose blog content for social media

    Firstly, repurposing blog content means presenting your original content in new, engaging ways that...

  8. How can I integrate SEO with a social media strategy

    SEO indulges search engines while social media appeals to human emotions and interactions. However,...

  9. How to drive traffic from Pinterest to website

    Firstly, create a Pinterest Business Account to access analytics and advertising tools that regular...

  10. Tips for an effective Snapchat marketing

    Create original content: Snapchat was built around the idea of in-the-moment content sharing. The...