Case Study: Polycab India Social Media Strategy

Eager to learn how Polycab India is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Polycab India.

Continue reading to find out!

People looking into reports
Employee explaining chart for board


Polycab India is a leading cable and wire manufacturing company that operates in multiple countries including India, United Arab Emirates, and China. With its headquarters in Mumbai, India, Polycab India primarily caters to clients in the construction, infrastructure, and power sectors.

Before: The Challenges of Social Media Marketing

The company has successfully utilized social media platforms to effectively engage with its target audience and promote its products and services. One of the notable aspects of Polycab India's social media strategy is its consistent and active presence across various platforms such as Facebook, Twitter, LinkedIn, and Instagram.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Polycab India's Successful Social Media Strategy

Polycab India leverages its social media presence to share informative and engaging content related to its products, industry trends, and technological advancements. This approach helps the company establish itself as an industry expert and enhances its credibility among its followers and potential customers.


Furthermore, Polycab India actively interacts with its audience by responding promptly to comments and queries, creating a sense of personal connection. This engagement fosters brand loyalty and encourages customers to choose Polycab products over competitors.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video